Image via Wikipedia Emerging markets are more than just a rising force: They’re now the main game in economic growth. But a detailed understanding of the differences among emerging markets is essential, and rethinking product development and go-to-market strategies is key to meeting the needs of new consumers. A willingness to not just alter...
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Large multinational companies from emerging markets have started to assert their clout, fundamentally altering the shape of globalization. This shift in economic power means that companies seeking to achieve high performance in a multi-polar world need to rethink many basic assumptions about customers, talent and innovation. Go to Source Tags: basic assumptions, brave new...
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